Toronto ecommerce scheme sees investment from Google Canada as it expands

  ShopHERE, launched in May of this year, will recieved C$1 million in funding from Google Canada as it expands across Canada. Originally set up as a City of Toronto initiative, the scheme is designed to help local independent businesses and artists setup online storefronts so that they can continue to operate despite lockdown measures.…

Millions in ad spend will be invisible to advertisers as Google changes search term report

  Google has begun to notify advertisers that they will stop showing search queries that triggered their adverts where there is not “significant” data The search engine giant has not said what defines “significant” for them and has left many advertisers both confused and angry with the little communication around this announcement Digital agency Seer…